关于媒体与文化的雅思作文范文

　　Exposure to international media such as films, TV and magazines has a significant impact on local cultures. What do you think has been the impact? Do you think its advantages outweigh the disadvantages?（考题重现：2006-11.25）。

　　核心词汇：international media, local cultures。

　　文章结构：辩论型对称式话题。

　　When the 2010 Shanghai Expo opened, the whole world could watch the opening ceremony live. 1 With the great help of telecommunication, the media company worldwide dominates the large amount of audience ratings. Personally, this has both helpful and harmful implications on local culture.

　　On the one hand, the advantages of international media groups are so obvious that they can be summarized into two sections:Opening to the outside and accepting global media lead to a more opened situation that the local media companies can follow world standards when their experience does not match the demand of the audience, and then they can also create some updated but local-cultured programs with the help from all over the world. ? In addition, the boom of TV programs worldwide enables the audience to enjoy a more colorful life without travelling around the globe. In other words, the healthy competition from the higher levels boosts the advance of local TV stations, which benefits the local audience at the same time.

　　However, on the other hand, we cannot ignore the damages that the invasion of international groups bring about a Firstly,because of the cultural shock, it is certain that global companies cannot melt into the local lives with ease. Take cooking programs for example, a survey conducted in 2008 revealed that 75.2% of the Chinese audience watched western cooking TV programs as a just-watching but none-doing thing in their leisure time. Secondly, the fast development of huge companies will easily crush the local TV stations whose facilities are low-leveled and whose funds are insufficient. T.Without those local TV programs, the local customs and traditions will never be preserved from generation to generation, for the youth get into the habit of watching customs from TV but not reading books.

　　All in all, although international culture may have some damages to local TV stations, the local media should learn from the outside instead of being afraid of outside. Only in this way can the local and then the international groups preserve local culture.

　　2010年上海世博会开幕时，全世界都见证了开幕式的现场盛况。在通讯技术的大力帮助下，媒体占据着收视率的绝大多数。个人认为，这对于当地文化既存在着利益但同时也存在一定的危害。

　　一方面，国际媒体对于当地的益处很显然可以总结为两点：对外开放和接受国际媒体形成了更加开放的局面。在没有足够经验去满足观众需求时，当地媒体公司可以参考国际标准。并且，在全球的帮助下，他们还可以制作流行但又具备当地文化特色的节目。此外，全球电视节目的盛行使得人们足不出户就能够领略更多丰富多彩的生活。换言之，更高水平的正当竞争促进了地方电视台的发展，这同时也对当地观众有好处。

　　然而，另一方面，我们也不能忽略国际集团入侵所带来的危害。第一，由于文化冲突，可以肯定的是国际公司不能够轻易地融入当地生活。以烹饪节目为例，2008年的一项调查表明75.2%的中国观众在他们休息放松时把西方的烹饪节目当作是“参观”而不是“实践”节目。第二，大企业的快速发展会轻易地挤垮地方设备陈旧、资金不足的电视台。没有地方电视台，当地的传统和习俗便不可能代代相传，因为年轻人习惯从电视而不是读书中学习地方的习俗传统。

　　总之，尽管国际文化可能会对地方产生一些破坏，但是地方媒体应该向外界学习而不是惧怕外界的一切。只有这样，当地人、继而国际组织才能够保护当地文化。